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Former US Secretary of State Michael Pompeo at his FAMiLY Leaders Summit in Des Moines, Iowa, Friday, July 16, 2021. (Rachel Mummey/Bloomberg via Getty Images)
According to documents filed with the Federal Election Commission on Monday, his PAC, Champion His American His Values, which promotes the former secretary of state and presumed Republican presidential nominee, has placed a massive order of books for him. We spent $42,000. The purchase was first reported by Forbes.
That was enough to put Never Give An Inch: Fighting for the America I Love on his New York Times nonfiction bestseller list. First appearance 3rd place, now 5th place.
The filing does not indicate how many books PAC has purchased, but the price on Amazon is $20.04. At that price, PAC could have bought about 2100 copies.
The release of Pompeo’s memoir is part of what appears to be the beginning of a presidential campaign, in which Pompeo voted between 1% and his 5% in recent national polls for Republican presidential candidates. . His former boss, former President Donald Trump, tops the list with 30% to 50%. Governor of Florida Ron DeSantis is the only candidate close to Trump in the polls and the only other candidate to crack double digits.
The book hasn’t exactly burned out other bestseller charts: it’s not on Amazon’s 100 bestsellers list, and his 21 admirable but unremarkable list of Amazon’s bestsellers on politics and social sciences. ranked first. (By comparison, Bernie Sanders’ new book, which came out this week, is number two on this list.)
Pompeo is not running for office, so PAC’s move to sell juice books is legal. And it’s a pretty common practice for politicians. Some PACs buy books in return for more donations or to spread a candidate’s message, which is a completely vulgar political strategy, while other PACs simply want politicians to buy books. help boost the sales of Not sure what is going on here.
The former strategy is common in Trump World. In 2016, the Trump campaign spent his $55,000 on his book Crippled America: How to Make America Great Again. One of Trump’s PACs spent his $158,000 on his book just weeks after Trump’s son-in-law, Jared Kushner, published his own book late last year. . bestseller list.
Other Republicans have taken similar steps. The National Republican Congressional Committee dropped $400,000 for a bulk purchase of Dan Crenshaw’s 2021 Texas Republican Congressman’s memoir, helping it achieve bestseller status. Ted Cruz’s PAC spent over $150,000 on his book in 2020. In 2009, Sarah Palin’s PAC spent her $63,000 on copies of her book.
This isn’t the first time Pompeo’s PAC has helped sell his book. PAC covered the cost of glossy advertising in a pamphlet released at the Iowa Republican Congressional Breakfast in early January.
That ad contained a quote from Pompeo himself. “My new book reads like a thriller filled with stories from my heart,” Pompeo said.
PAC also spends money on Facebook ads to promote the book. I use the fact that it’s on the Times bestseller list as a reason to buy the memoir. “Even the New York Times admits my new book is a must-read!” Pompeo said in his PAC-paid Facebook ad.
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